About the Downtown Springfield Association

We’re community developers, event planners and passionate Downtowners.

The Downtown Springfield Association’s (DSA) mission is to cultivate and sustain a vibrant business community represented by a balance of retail, professional, service, dining and entertainment entrepreneurs.

Community Development

We’re passionate about growing downtown by attracting businesses, retaining talent and meeting the needs of our thriving community. Find development resources here.

Events

We work with our community partners to produce some of the area’s most iconic events: Artsfest, Taste of SoMo, Cider Days and the Downtown Christmas Parade.

Advocacy

Our ultimate goal is to ensure downtown remains a great place to live, work and play. That means advocating on behalf of developers’ issues, historic tax credits, safety initiatives and more.

Our Team

Meet the team currently working to make downtown Springfield an even better place to live, work and play.

Rusty Worley

Rusty Worley has served as the Executive Director of the Downtown Springfield Association for nearly 15 years. His favorite part of downtown? “Being a part of something historic, authentic, and ever-changing.”

Contact Rusty

Jennifer Moseley

Jennifer Moseley joined the DSA team as Events Manager in May 2019. With a family history involving Downtown Springfield, Jennifer is excited to be a part of the downtown revitalization and work on the great iconic events supported by the DSA. She loves the great food scene and all the fantastic boutiques and shops that are calling downtown home.

Contact Jennifer

Communications Manager

Hailey Magnus joined the DSA as Communications Manager in February 2022. She can generally be found browsing the local book stores or seeing a show at one of the theaters downtown.

Contact Hailey

Aubrey Prugger

Aubrey Prugger joined the DSA as Assistant Events Manager & Membership Coordinator in January 2022. She is thrilled to join the team and help grow Downtown’s iconic events and membership program.

Contact Aubrey